Marc Hope welcomes Sony to complete the line up of the World Athletics Ultimate Championship Partner family. Sony and World Athletics will be bringing broadcast innovation to life at the inaugural World Athletics Ultimate Championship in Budapest begin held from 11th to 13th September 2026. Drawing on Sony’s long history of working with world-class broadcasters […]

Marc Hope is delighted to welcome Seiko to the Ultimate family. Seiko will be the official timer of the World Athletics Ultimate Championship Budapest 26 and is part of Seiko’s designation as an official global partner of the championship. Seiko Group Corporation which is headquartered in Chuo-ku, Tokyo and led by Chairman of the Board, […]

Marc Hope is thrilled to announce this deal he’s been working on for several months at Global Supporter Level for the Ultimate Championship which includes Szentkirályi becoming The Presenting Partner of the Kids’ Athletics Ultimate Challenge in Budapest this coming Thursday. Hungary’s leading mineral water producer, Szentkirályi Magyarország has been named an official global supporter […]

TDK Corporation has been announced as an official global supporter of the World Athletics Ultimate Championship. As part of the partnership, TDK will provide a ‘TDK Smart Javelin’ equipped with TDK sensors to visualise performance data during a special javelin-throw demonstration session on 11th September by Rumesh Tharanga Pathirage, Haruka Kitaguchi and other top javelin […]

Mondo will be the Official Global Supplier of competition equipment for the inaugural World Athletics Ultimate Championship which is being held in Budapest from 11th to 13th September, bringing together the world’s best athletes in an innovative format designed to redefine the athletics experience. Athletes will be competing on MONDOTRACK, the surface that was installed […]